Product Description
26 slides
FKBs (Focused Knowledge Brief) are documents containing information rich slides summarising leading articles, books and key frameworks, along with any published materials on areas of research and/or practice. This FKB on Platformisation comprises 26 pages of PowerPoint slides that contain:
- What Platformisation is (aka two-sided or multi-sided markets) and why is a useful approach to business modelling and business model innovation
- Discussion of direct and indirect network effects
- Discussion of platform ecosystems
- Examples of platforms from a variety of industries
- Case studies of applications of platformisation, including gaming and Internet of Things
- Diagnostic questions to assess digital business models and platformisation
- Certification by ICG that no information was obtained as part of any engagement ICG may have had.
